RVCA Women’s Lifestyle Campaign
2020
Producer: Alan Garcia
Project management: Ashley Lugo
Photography, Design & Concept: Kat Halembakova
Stylist: Joanie Del Santo
Hair & Makeup: Dominique Lerma
Model: Danika Pienaar
This was a really cool campaign concept that Kat pitched for the women’s Summer 2020 lifestyle collection. I was excited to see it come to fruition. The shoot was handled locally in one day, and Kat shot it all. She definitely came through on the execution - I love the faded blue skies. I think the muscle car that we secured also helped to push the retro vibes.
“Red, White & RVCA: Celebrate independence in these perfectly patriotic looks from our summer line. Add a touch of salt to your swim look with our Salt Wash collection. A worn-in patina and ribbed fabric add dimension to tropical hues in a variety of body-loving cuts.”